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How To Be a Graphic Designer Without Losing Your Soul (1568985592)
Description
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| Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill. How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects. Written by a designer for designers, it combines practical advice with philosophical guidance to help young professionals embark on their careers. How should designers manage the creative process? What's the first step in the successful interpretation of a brief? How do you generate ideas when everything just seems blank? How to be a graphic designer offers clear, concise guidance for these questions, along with focused, no-nonsense strategies for setting up, running, and promoting a studio, finding work, and collaborating with clients. The book also includes inspiring interviews with ten leading designers, including Rudy VanderLans (Emigre), John Warwicker (Tomato), Neville Brody (Research Studios), and Andy Cruz (House Industries). All told, How to be a graphic designer covers just about every aspect of the profession, and stands as an indispensable guide for any young designer. Editorial Descriptions are usually submitted by the manufacturers, publishers and authors. Contact us if you are one of them, and wish to change the above description. |
Reviews
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Author: Guest
This book is great. It was well writen and has very important helpful information that any graphic design student or even just any graphic designer looking for a fresh start could benefit from!!!
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Author: Guest
This book will change your life if you let it, especially if you are a graphic designer. The writer of the book leads out and shows examples of situations that may occur with clients, printers, and any other consumer of the service of design. It opens your eyes to the relationships you have built within the community of design and how you should never lose your voice, but instead mesh completely. The book basically re-vitalizes everything you may think over a period of time as a designer, but has the balls to put it in written form for the rest of the community to read and thoroughly enjoy. I would recommend this book to anyone who is interested in the field of graphic design, especially young designers, this is a book that "you" have to read, it will change your life and get you out of those sticky situations. BUY THIS BOOK, you will thank Mr. Shaugnessy later.
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Author: Guest
This is a fantastic book on how to be a graphic designer in the competitive market. If you reverse its point, it also helps a lot in understanding how to interview designers when piles of portfolios and resumes arrive at your desk.
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Author: Guest
This may not be a good book for those who have been in the field for a while. What this book is good for is, students and people who are barely starting their art career. Even though it is not set in a traditional grid, or in serifed font, this book was probably the easiest read I've ever had. Either its because it doesnt use a lot of jargon, or its just interesting. I'm a student, alot of the stuff mentioned in this book is so well put together and so relevant and so logical.
so if you're a designer, who has a job, and is happy, then dont bother.
but if you're a student or upcoming designer who just wants a leg up on your competition, then this is the best book I can recommend.
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Author: Guest
I have been a graphic designer for ten years. I am formally trained in this field and have a background in fine art.
I purchased this book because on the flyleaf it states that the author wanted to share ideas about some pitfalls to avoid in this business and to help others with his knowledge and expertise.
I have quite a few problems with this book. Firstly, it was typeset in this hard-to-read-but-looks-beautiful-in-layout sans serif font. Whose bright idea was that? This is a book about graphic design, supposedly sharing important ideas, and yet the designer who did the layout was more in love with form and pretty layouts than in making the book easy enough to read to actually impart the information it was pretending to care about.
There was also a lot of self-congratulatory interviewing with 'top designers' and some of the challenges they faced. While this may have been a great idea, the questions were worded in such a way that there are no real insights ABOUT THE BUSINESS to be gleaned from the answers. A fresh grad will most likely not be that concerned about staying fresh, and an experienced hand will probably find reading about other designer's process no more than a curiosity.
In other words, this book was written for noone but the author himself. Skip it.
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